Photo District News (PDN) hosted the first annual Outdoor Photography Expo in conjunction with the Outdoor Retailer (OR) show in Salt Lake City, Utah August 4-5, 2011. This expo included an array of established talent from local photographers Adam Barker and Chris Noble to world renowned legendary photographers Art Wolfe and Franz Lanting.
The show ran deep with industry knowledge and loads of creative business genius from more than 20 presenting professions, formatted so participants could choose one of four specialized two-hour seminars each morning and afternoon.
Participants had many great options to choose from in the following seminar categories: Shooting + Lighting, Tips + Trends, Business + Marketing, Techniques + Video. Specialized sub-categories included: Strategies for the emerging outdoor and adventure photographer, Workflow secrets for achieving the most realistic HDR results for creative and commercial work, How to produce gorgeous landscape prints, How to use strobes in the outdoors, Documentary video creation, Marketing and publicity for the outdoor photographer and more. These seminars were stocked with valuable information for the any photographer, from beginner to the established professional.
In between seminars participants attended the open booth trade show featuring a number of popular manufactures of photographic equipment and suppliers to the industry including: Nikon, Canon, Manfrotto, Gitzo, Benro, Spyder, Leica, Smug Mug, Topaz, Lowepro, and more.
On Friday an art fair cocktail party was held for all participants who desired to showcase their finest collection of work to others. The first annual Outdoor Photography Expo was wrapped up with Art Wolfe and Franz Lanting sharing their keynote presentation to a packed grand ballroom.
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